Welcome to Pembrokeshire!

With its jaw-dropping coastline, serene rural landscape and quaint, atmospheric towns, it’s easy to see why Pembrokeshire has been attracting holidaymakers for decades. The pace may be slower in this part of Wales, but there is plenty of fresh air and fun to be had here.

Some of the best childhood holiday memories are made at the beach – from building sandcastles to investigating the rock pools. Call us biased, but we think Pembrokeshire’s shores rival the finest on earth. But if you are more into historic houses, family-friendly wildlife adventures or ancient monuments to explore, you’ll won’t be disappointed as they are here too. Pembrokeshire’s independent restaurateurs are also enjoying exploring fresh, local, seasonal produce and there’s also something for every taste and budget. Shopping in Pembrokeshire is an unexpected pleasure. The best of this county’s shopping is found in understated, independent boutiques run by friendly residents, or in food markets filled with tasty local produce, so check out our best shopping tips.

Whatever it is you’re looking for in Pembrokeshire, let our informative blogs help shape your travel plans!